As a startup owner, how important is it for you to recruit top-notch talent? Employees are at the heart of every company’s success. As for startups, particularly during the initial phases, every new employee can wield and add considerable influence on the business.

In a world where every single hire can make or break your success – leveraging video interviewing software will help you find the best talent. How? Let’s take a look.

What is Video Interviewing Software?

Video interviewing is an excellent way for hiring managers to evaluate candidates without affecting the hiring timeline. However, software for video interviewing can take your hiring process to the next level. How? 

Ultimately, video interviewing software is a revolutionary and futuristic technology that helps companies worldwide streamline their interviewing and assessment process. As it allows recruiters to interview candidates remotely through unbiased video assessment – and from anywhere in the world. 

Video interviewing is essentially used to evaluate and assess the suitability and fit of candidates. If you’re mass hiring,  this method proves to be useful in conducting interviews across various positions, ranging from top-tier executives to entry-level and intern roles. If you want to read more Hitech content: follow the Applicant Tracking System Helps You Hire Faster

So instead of arranging individual interviews, the recruiter presents a set of questions that candidates can answer at their convenience. This way, the recruiter can get a holistic view of the candidate’s qualifications, experience, culture, and, most importantly, soft skills.

The best part? Video interviewing software is designed to be easy to use. You don’t need to be a great tech expert to get started. And it will save you time, money, and headspace.

The Advantages of Utilizing Video Interviewing Software in Startup Recruitment

Video interviewing software comes in different forms, such as live and one-way video interviews. However, they all share one common goal: streamlining the interview process and helping startups to make the right hires every time. So, how does video interviewing software work? Let’s take a closer look. 

Related: 5 Best Free Video Recording Software

1. Assess a diverse pool of candidates remotely

It’s no secret that there’s a fierce war for talent out there, especially for startups. Companies have been struggling to find qualified candidates with diverse skill sets that can take their businesses to the next level. Startups are possibly overlooking a vast reservoir of untapped talent.

However, there is a silver lining to this cloud: startups can leverage this situation to their advantage. By exploring and tapping into fresh talent pools, they can boost their recruitment standards and gain a competitive edge. Curious about how this can be achieved?

With recruitment video interview software, candidates will not be bound by geographical boundaries. Simply because you can interview candidates who live from different parts of the world – at your own convenience! candidate This way, you will gain access to a diverse pool of highly skilled and qualified candidates – from all across the globe.

What’s more, there are numerous compelling reasons for startups to diversify their workforce. Diverse teams offer the benefit of mirroring the diversity of a startup’s customer base. This proves to be particularly valuable for startups as they heavily rely on customer feedback to refine and enhance their products and services.

2. Boost your employer branding 

Owners and employees work so hard to bring the startup into the light. However, you don’t want to ruin all this hard work by providing a poor candidate experience that will negatively affect and tarnish your employer brand. 

On the bright side, video interviewing software can help you enhance, boost and fine-tune your employer branding. Simply because it gives you the opportunity to promote your brand throughout the video assessment interviews. Let’s look at an example.

Some video interviewing software, like EVA-SSESS, enable you to create personalized introductory videos for candidates. Where can you share with them valuable tips and advice to help them rock their video assessments. Candidates will eventually become more eager to join your startup once they see that you are eager to help them thrive, succeed, and unleash their very best. Overall, this will incredibly personalize the process and boost your employer branding.

3. Streamline the screening process

Oftentimes, startup owners feel like they’re pushing a boulder up a hill. But the most challenging part may not be the work itself – but rather the process of finding the right people.

Startup employees are constantly swamped with work. The process of interviewing and screening candidates is time-consuming. Especially when it comes to scheduling and conducting interviews with candidates. 

Luckily, video interviewing software enables you to screen candidates quickly and in minutes, not days. Not only that, but you can also confidently identify the most qualified candidates for your open vacancies in record time. Plus, you can rank candidates from highest to least qualified, which will help you save time. 

4. Unravel valuable candidate insights 

You can talk to a candidate for a few minutes in an in-person interview and get an idea of how they think. However, the traditional way of interviewing candidates does have ts limits. For example, it’s not easy to accurately judge the capabilities of each candidate. But the real question is: How can you pinpoint the unique traits that separate the average candidate from the extraordinary one?

By now, you probably know that the answer is video interviewing software.

The beauty of this advanced technology is that it allows you to get accurate insights into the candidates’ personalities and decide if they are culturally fit for your company. In short, you can learn more about your candidates and make more informed decisions. How?

Simply, many video interviewing software generate a psychometric report for each candidate that is powered by modern science. This report reveals the behavioral and psychological characteristics of the candidate. In addition to job competencies, cognitive abilities, communication style, and leadership potential.  the way they would deal with customers, and This way, you will have a better understanding of the person behind the applications.

Summing Up

Startups often have limited resources and need to hire quickly. Video interviewing software is the best tool to improve your startup’s hiring process. It helps you save time, money, and effort. Plus, it ensures that you have access to valuable insight so you make the right hire each and every time. 

Let’s be real, your startup deserves to soar to new heights! And how can you do that without recruiting the best and brightest talents out there? With advanced video interview software, you can focus on finding those all-star candidates and bring them on board in no time!